In 2022, mobile service market penetration in Georgia increased from 160% to 170%. The number of subscribers over the past 5 years exceeded the 5.8 million mark, compared to 5.5 million subscribers in 2021. This suggests that on average one customer has more than one mobile number and uses the services of different operators in order to get the best deals. 

The market share of mobile operators by the number of subscribers in 2022 remained the same as in the previous year: Magticom – 42%, Silknet – 33%, Beeline – 25%. 

The average income per subscriber in 2022 increased for all three operators year-on-year, amounting to GEL 14.1 for Magticom, GEL 12.1 for Silknet and GEL 7.7 for Beeline.