ComCom Media Lab Holds a Seminar on Digital Marketing for Startuppers

The Media Lab of the Communications Commission held a seminar for startuppers on the subject of digital marketing, titled “Startup Marketing: Strategies for Growth.” The event was chaired by digital marketer and co-founder of AdMagica, Gigi Kurtanidze. AdMagica is an AI-based platform that creates automated and effective advertising visuals for digital channels. It is a former winner of the Media Lab contest Ideadrome.

The meeting discussed important issues such as: testing offers and building a marketing funnel; building a content strategy from scratch; using AI and free tools; methods of working with content creators and influencers; creating successful Facebook & TikTok ads on a shoestring budget, and the benefits of affiliate marketing for startups. In addition, the participants learned how successful startups think about digital marketing and how to achieve the desired results on a small budget.

For more than five years, the Media Lab of the Communications Commission has been holding important meetings and other qualification-enhancing activities to support startuppers free of charge.